Digital Marketing Specialist

6 hours ago

Gujranwala, Punjab, Pakistan beBee Careers Full time
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team and take charge of developing and executing a comprehensive social media strategy that promotes our visa services and engages with potential clients.

The ideal candidate will have excellent written and verbal communication skills, with a keen eye for detail and creativity in crafting compelling social media content. They will be responsible for managing the social media content calendar, monitoring social media channels for comments and messages, and utilizing social media management tools to schedule posts and track performance.

Main Responsibilities:

  1. Develop and implement a social media strategy aligned with our marketing objectives.
  2. Create engaging and visually appealing content for various social media platforms.
  3. Manage the social media content calendar and monitor social media channels for comments and messages.
  4. Utilize social media management tools to schedule posts and track performance.
  5. Plan and execute targeted social media advertising campaigns.
  6. Conduct social media listening to stay informed about industry trends and client feedback.
  7. Collaborate with the marketing team to align social media efforts with overall marketing campaigns and initiatives.

Requirements:

  • Proven work experience as a Digital Marketing Specialist or in a similar role.
  • Excellent written and verbal communication skills.
  • In-depth knowledge of various social media platforms and their functionalities.
  • Demonstrated ability to develop and execute successful social media strategies.
  • Proficiency in using social media management tools.
  • Understanding of social media advertising platforms and experience in running targeted ad campaigns.
  • Strong analytical skills to track social media metrics and draw insights to optimize performance.
  • Ability to engage with clients and followers in a professional and customer-centric manner.
  • Knowledge of current industry trends and emerging social media platforms.

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