Global App Growth Specialist

1 week ago

Islamabad, Islamabad, Pakistan beBee Careers Full time
  • Key Responsibilities:

  • Strategic Oversight: Develop and implement digital marketing strategies to enhance customer acquisition, engagement, and retention aligned with business objectives.

  • Campaign Management: Lead advertising efforts across platforms (Google, Facebook, TikTok, LinkedIn) to maximize app installs and revenue.

  • Performance Analysis: Monitor and analyze campaign performance metrics, making data-driven adjustments for continuous improvement.

  • User Journey Optimization: Enhance the user experience within the app to promote adoption of premium features and increase revenue.

  • Cross-Functional Collaboration: Work closely with design, development, and product teams to ensure cohesive marketing efforts.

  • Mentorship: Guide and develop junior marketing team members, fostering professional growth.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or related field; advanced degrees or certifications preferred.
  • At least 4 years of proven track record in managing successful global digital marketing campaigns, specifically for app acquisition.
  • Proficiency in Google Analytics and marketing automation tools for performance tracking and analysis.
  • Strong analytical skills with the ability to extract actionable insights from data.
  • Excellent multitasking abilities and attention to detail in a fast-paced environment.
  • Knowledge of Firebase, Google AdMob, and Play Console for app performance optimization.
  • Strong leadership and communication skills, with a focus on collaboration.

Why This Opportunity?

  • Be part of an innovative company leading the generative AI revolution.
  • Work with a passionate team that values creativity, collaboration, and growth.
  • Competitive salary and benefits package.
  • Opportunity to make a significant impact on the company's success and growth.

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