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Ecommerce SEO Lead
5 days ago
We are a dynamic organization with operations spanning the UK and Islamabad. Our Main I.T department is based in the UK, and we operate a global business model.
Job DescriptionIn this key role, you will lead the development of an actionable SEO strategy for Ecommerce sites in the Apparel industry. Your expertise in content optimization, link-building, and keyword research will drive traffic growth, increase conversion rates, and boost revenue.
You will work closely with our Digital Marketing, Graphics & Designing, Production, and Development teams to implement SEO best practices and maximize our online presence. Strong support from the executive team and dedicated resources for site enhancements make this role highly impactful.
Main Responsibilities:- Develop a tailored SEO approach for our Ecommerce platform, incorporating market trends and competitor analysis.
- Analyze customer search behavior to inform content optimization efforts, leveraging data to drive informed decision-making.
- Enhance web page optimization for target keywords to improve search engine rankings, contributing to maximum ROI in organic campaigns.
- Strategize content marketing efforts to foster connections between our websites and other online platforms, amplifying brand visibility.
- Conduct keyword planning for products to ensure optimal online presence, outperforming competitors through insightful analysis.
- Apply Social Media Optimization (SMO) principles to amplify online engagement, driving product social sharing and increasing brand exposure.
- Leverage technical SEO and link building to elevate page and domain authority, scrutinizing website audits to gauge progress and pinpoint areas for improvement.
- Elevate on-page optimization for multiple product pages to enrich user experience, fostering link building to augment online credibility.
- Audit content for blogs and social media to maintain quality standards, scrutinizing technical SEO issues and recommending corrective actions to optimize performance.
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