
Proven Marketing Leader
4 days ago
Job Summary:
We are seeking an experienced Senior Digital Marketer to drive our marketing initiatives and lead a team of marketers. The ideal candidate will have a strong background in digital advertising and marketing, with expertise in managing PPC campaigns and leading successful campaigns across various platforms.
Key Responsibilities:
- Drive and optimize PPC campaigns across top platforms, ensuring strategic budget allocation and targeting.
- Coordinate marketing efforts across departments to maintain consistent messaging and branding.
- Analyze campaign performance metrics and provide actionable insights for optimization.
- Identify and implement innovative marketing initiatives to boost customer acquisition and engagement.
- Collaborate with the content team to align messaging across all channels.
- Take the lead in email marketing campaigns, optimizing content for maximum engagement and conversion.
- Spearhead the identification and onboarding of influencers for strategic partnerships.
Requirements:
- Minimum of 3 years of hands-on experience in digital advertising and marketing, with at least 1 year in solely handling the marketing campaign.
- Expertise in managing PPC campaigns on platforms like Facebook Ads, Google Ads, LinkedIn Ads, Twitter Ads, etc.
- Strong analytical skills with a data-driven approach to decision-making.
- Excellent project management abilities, delivering projects on time and within budget.
- Proactive, self-motivated, and able to inspire and motivate a team to achieve marketing goals.
- Knowledge of email marketing and influencer marketing is a plus.
Benefits:
- Competitive salary and performance-based bonuses.
- Medical health insurance coverage.
- Employees' old-age benefits coverage.
- Professional learning and development support.
- Generous vacation and paid time off.
- Employee assistance programs for mental health.
- Company-sponsored events and team-building activities.
- Diverse, professional, and inclusive work environment.
- Opportunities for career growth.
- Cutting-edge technology and tools.
- Family-friendly policies, including parental leave.
- Commuter benefits or transportation assistance.
- Social responsibility and community involvement programs.
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