
Data Analyst for Amazon Advertising
2 days ago
About the Role
">- Work closely with our Advertising department to collect and analyze data from Amazon PPC and DSP campaigns.
- Design and evaluate experiments to optimize advertising strategies and tactics.
- Monitor key product metrics and determine root causes of changes in metrics.
- Create and maintain models and dashboards on Power BI, using DAX to build and analyze reports.
- Use Amazon Marketing Cloud to pull queries and analyze results of combined PPC and DSP campaigns.
- Interpret and define business questions, translating them into SQL queries and building data pipelines through Power Automate.
- Bachelor's degree in Computer Science or related field.
- 2-5 years' experience in a data analyst role, with bonus for experience in digital marketing, PPC, or DSP.
- Expert-level proficiency in SQL, Excel, and statistical analysis tools, including Power BI and Quicksight.
- Adept at querying, analyzing results using statistical techniques, report writing, and presenting findings.
- Quick learner, analytical thinker, and ability to rapidly acquire and apply technical skills under tight deadlines.
- Excellent English communication skills, both written and verbal.
- Preferred experience analyzing PPC and search advertising products on multiple ecommerce marketplaces and Amazon Web Services.
We are Buy Box Experts, a premier Amazon marketing agency supporting brand executives in controlling and growing their Amazon channel businesses. Our mission is to be premier Amazon strategists by successfully evolving and adapting to the ever-changing environment that is Amazon and e-commerce.
We help our brand clients develop channel management strategies that reduce price erosion issues and align marketing efforts with the brand's overall brand vision. We provide full platform account management incorporating inventory management, listing optimization, advertising campaign management, and customer service.
We conduct Amazon channel due diligence for private equity and investors looking to acquire brands that depend heavily on Amazon as a sales channel.
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