Digital Content Strategist

3 days ago


Karachi, Sindh, Pakistan beBee Careers Full time
Content & Digital Marketing Executive

We are seeking an enthusiastic and creative Content & Digital Marketing Executive to join our team.

  • This role involves executing paid digital campaigns, managing social media content for the Pakistan market, and driving traffic and engagement through data-backed content performance.
  • The ideal candidate will be responsible for coordinating influencer operations and reporting digital KPIs regularly to optimize brand reach and conversions.
Main Responsibilities:
  1. Paid Digital Campaigns: Execute awareness, engagement, and conversion objectives using Meta Ad Manager and Google Ads.
  2. Social Media Management: Plan monthly content calendars for Instagram, Facebook, and LinkedIn in collaboration with designers and product teams.
  3. Influencer Coordination: Ensure timely delivery of influencer content and monitor daily execution.
  4. Digital Performance Analysis: Track and optimize performance of campaigns using Meta Ad Manager, Google Ads, GA4, and Microsoft Clarity.
Requirements:
  1. Bachelor's Degree: In Marketing, Communications, or a related field.
  2. Experience: 1–3 years in performance marketing and social media content management.
  3. Skills: Hands-on execution experience with Meta Ad Manager and Google Ads. Strong understanding of platform insights (GA4, Meta Suite, Shopify Analytics, Microsoft Clarity).
Benefits:
  • Medical Insurance
  • Provident Fund
  • EOBI
  • Paid Leaves


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