Marketing Leader

6 days ago


Lahore, Punjab, Pakistan AdalFi Full time

At AdalFi, we're revolutionizing access to affordable credit for billions of people worldwide. Our mission is to empower individuals and businesses with fair and transparent financial services.

The ideal candidate will lead our marketing efforts, creating and executing a comprehensive strategy that drives brand awareness and customer engagement. This includes building top-of-the-funnel awareness across key markets, capturing demand, and implementing sales handoffs.

We're looking for a seasoned marketing professional with a strong background in digital marketing, exceptional communication skills, and a proven track record of delivering measurable results. Key responsibilities include:

  1. Developing and executing a combination of digital and physical marketing activities
  2. Collaborating with internal teams to drive growth and customer success
  3. Partnering directly with sales to identify opportunities for improvement and driving change
  4. Create new vectors for growth through webinars, blogs, organic social content, and paid social strategy

Required Skills & Experience:

The Bare Minimums:

  1. A proven track record of delivering measurable results through well-executed marketing strategies
  2. Punctuality and respect for others' time
  3. Exceptional communication skills, including verbal, written, and organizational abilities
  4. Responsiveness and ability to work independently
  5. Self-learning and adaptability in a fast-paced startup environment

Hard Skills: Excel, Copy Writing, Analytical Skills

Qualifications:

  1. Minimum Bachelor's degree or equivalent
  2. 3-6 years' experience in marketing
  3. Ability to multi-task and prioritize tasks effectively
  4. Strong verbal, written, and organizational skills

We offer a competitive full-time employment opportunity as a mid-senior level marketer with a focus on marketing, sales, and business development. If you're a motivated and results-driven individual with a passion for marketing and customer engagement, please apply.



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