
Trade Marketing Lead
2 days ago
Job Summary:
Trade Marketing ExcellenceWe seek a Trade Marketing Lead to develop and execute trade marketing strategies that drive sales growth and improve market share. The successful candidate will be responsible for leading annual joint business planning (JBP) negotiations and managing commercial agreements with key modern trade customers.
- Develop and implement trade marketing plans to increase brand awareness and customer engagement.
- Monitor and analyze category performance, shopper behavior, and competitive dynamics to inform trade marketing strategies.
We are looking for a highly skilled individual who can collaborate closely with cross-functional teams to ensure flawless execution and operational excellence.
- Manage and optimize trade investment, sales forecasting, and channel budgets to drive efficiency and maximize ROI.
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