Digital Marketing Expert

3 days ago


Lahore, Punjab, Pakistan beBee Careers Full time
Pay Per Click Specialist

This position involves managing and optimizing Pay-Per-Click (PPC) campaigns to achieve high return on investment (ROI), click-through rates (CTR), and low bounce rates.

We are seeking a skilled PPC specialist who can utilize their expertise in Google Adwords to maintain quality scores, manage ad groups, bids, and keywords effectively.

Responsibilities include:

  1. Maintaining an excellent knowledge of Google Adwords and its various features.
  2. Managing ad groups, bids, and keywords to achieve high ROI, CTR, and low bounce rates.
  3. Utilizing A/B testing to optimize campaign performance.
  4. Linking up analytics, AdWords, and webmaster tools to create useful dashboards.
  5. Providing monthly detailed reports of progress to management.

Requirements include:

  • Excellent knowledge of Google Adwords and its various features.
  • Prior experience as a digital marketing specialist is a must.
  • Good organizational skills and professional attitude.
  • Excellent English conversational skills.
  • Degree in Computer Science or Business Administration with a major in Marketing is preferred.


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