Senior Data Science Campaign Lead

7 days ago

Islamabad, Islamabad, Pakistan beBeeDataScience Full time
Senior Data Science Campaign Lead

We are seeking a skilled Senior Data Science Campaign Lead to join our marketing team. This strategic role is critical for driving impactful campaigns that leverage advanced data science methodologies.

This leader will work closely with data teams to design and execute marketing strategies that not only meet business objectives but also foster customer engagement through data-informed decisions.

  • Main Responsibilities:
  • Lead the formulation and execution of data-driven marketing campaign strategies across various channels, ensuring alignment with customer insights and business goals
  • Collaborate with data scientists and analysts to implement advanced analytical models that enhance targeted marketing efforts and optimize customer interactions
  • Manage all aspects of the campaign lifecycle, from strategic planning and creative development to execution, analysis, and reporting
  • Utilize data analytics tools to monitor campaign performance metrics, providing actionable recommendations for improvement and refinement of tactics
  • Foster collaboration between marketing, sales, and product teams to ensure cohesive and effective campaign execution
  • Stay informed about the latest trends in data science and marketing analytics to ensure we remain at the forefront of data-driven decision-making
  • Requirements:
  • Bachelor's degree in Data Science, Marketing, Statistics, or a related field; a Master's degree is preferred
  • 7+ years of experience in marketing campaign management with a strong focus on data science applications
  • Demonstrated success in developing and leading data-driven marketing campaigns that deliver measurable results
  • Strong analytical skills and proficiency in data visualization tools (e.g., Tableau, Power BI) and statistical software
  • Expertise in marketing automation platforms and CRM systems
  • Exceptional leadership and communication skills, with the ability to influence and collaborate across teams
  • Ability to think strategically while also being hands-on with campaign execution and analysis

Why You'll Thrive Here:

  • A dynamic and collaborative environment that encourages innovation and growth
  • The opportunity to work on challenging projects that drive business impact
  • A supportive team that values professional development and mentorship

What We Offer:

  • A competitive salary and benefits package
  • Professional development opportunities and training
  • A dynamic and supportive work environment

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