Ecommerce Strategist

16 hours ago

Karachi, Sindh, Pakistan beBeeMarketing Full time

Drive business growth and customer satisfaction as an eCommerce & Marketing Lead. This role involves overseeing online sales channels, developing performance-focused marketing initiatives, and executing strategies to boost growth and retention.

Key Responsibilities:
  • Manage the end-to-end operations of the eCommerce store, ensuring all product listings, banners, and offers are up to date and aligned with ongoing campaigns.
  • Oversee order processing, fulfillment, and dispatch to ensure timely deliveries, coordinating with logistics and support teams to resolve customer issues and optimize delivery timelines.
  • Analyze customer behavior and website data to improve the online shopping experience and conversion rates.
Requirements:
  • Bachelor's degree in Marketing, Business, or related field.
  • Minimum 3 years of experience in performance marketing and/or managing eCommerce platforms (preferably fashion/apparel).
  • Strong understanding of CAC, ROAS, sales funnels, and performance analytics.
  • Proficient in using tools such as Meta Ads Manager, Google Ads, Excel, Shopify (or similar CMS), and reporting dashboards.
  • Strong organizational, communication, and problem-solving skills.
  • Passion for fashion and deep understanding of branding and customer expectations.
Perks and Growth Opportunities:
  • High-impact role with ownership and decision-making authority.
  • Fast-growing brand with opportunities to scale your responsibilities.
  • Creative and performance-driven work culture.

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