Performance Advertising Specialist

3 days ago


Karachi, Sindh, Pakistan DIGITALQARO Full time

DIGITALQARO is committed to delivering exceptional results through innovative performance marketing strategies. As a Performance Advertising Specialist, you will play a critical role in driving business growth by developing and implementing data-driven advertising campaigns.

Responsibilities:
  1. Campaign Management: Develop and execute comprehensive campaign plans to achieve desired outcomes across Meta and Google Ads platforms.
  2. Media Buying Planning: Work collaboratively with cross-functional teams to design and implement effective media buying strategies that yield maximum ROI.
  3. Performance Analysis: Monitor and analyze campaign performance using data analytics tools, making data-driven decisions to optimize results.
  4. A/B Testing: Conduct regular A/B tests to refine ad creatives, copy, and landing pages, enhancing campaign effectiveness.

We offer a dynamic work environment, competitive salary and benefits, and opportunities for professional growth and development.

Requirements:
  • Experience with Meta Ads & Google Ads.
  • Proven track record in managing paid advertising campaigns across Meta and Google Ads, with a strong grasp of both platforms' ad structures and best practices.
  • Media Buying Expertise: In-depth knowledge of media buying strategies, including audience targeting, bidding strategies, and ad placement.
  • Data Analysis Skills: Ability to effectively analyze performance data using analytics tools to inform campaign adjustments.


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