Data-Driven Lead Generation Specialist

5 days ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

The ideal candidate will be responsible for managing and optimizing the lead generation process, leveraging data-driven insights to drive business growth.

Key Responsibilities:

  • Leverage web scraping, APIs, and integrations to identify potential leads and gather relevant firmographic and demographic information.
  • Evaluate new data providers and list providers to continually expand and refine our prospect lists.
  • Enrich and validate lead information using tools like ZoomInfo, Clearbit, or similar.
  • Configure and maintain lead-generation workflows in marketing automation platforms or specialized lead-gen tools.
  • Implement scripts, integrations, or plugins to automate repetitive tasks, such as data cleaning, segmentation, and deduplication.
  • Collaborate with developers to set up data pipelines that sync leads between various tools and systems.
  • Develop and enforce data hygiene best practices to ensure accuracy and consistency of lead data.
  • Monitor databases and CRMs for duplicate or incomplete records, merging or updating data as necessary.
  • Audit lead data sources for compliance with privacy regulations and company policies.
  • Implement or refine lead scoring models to help the sales team prioritize high-value prospects.
  • Segment leads based on attributes like industry, company size, or region to enable targeted follow-up by sales or marketing.
  • Continuously evaluate lead quality and provide insights for ongoing optimization.
  • Track and report on key lead-generation metrics, such as cost per lead, lead velocity, data accuracy, and pipeline contribution.


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