Meta Ads Optimization Manager

2 days ago


Lahore, Punjab, Pakistan AMI Digital Full time
Position Overview

We are seeking a highly skilled and experienced Meta Ads Optimization Manager to join our team and drive business success through strategic planning and execution. The ideal candidate will have a strong background in managing and optimizing paid digital advertising campaigns, with a primary focus on Meta Ads.

About the Role:

This is an exciting opportunity for a seasoned Ads Specialist to take on a leadership role and develop and implement comprehensive marketing strategies that align with the company's overall business objectives. The successful candidate will be responsible for analyzing campaign data, identifying areas for improvement, and making data-driven decisions to maximize ROI.

Main Responsibilities:

  • Develop and implement comprehensive marketing strategies that align with the company's overall business objectives.
  • Analyze campaign data and identify areas for improvement, making data-driven decisions to maximize ROI.
  • Manage multiple projects simultaneously, prioritizing tasks and meeting deadlines while maintaining high-quality work.
  • Collaborate with cross-functional teams to ensure alignment and effective communication.
  • Stay up-to-date with the latest digital marketing trends and technologies, continuously seeking new ways to improve the effectiveness of marketing campaigns.

Requirements:

  • Proven experience in managing and optimizing Meta Ads campaigns.
  • Strong understanding of SEM/PPC principles and auction dynamics.
  • Excellent analytical skills with the ability to interpret data and draw actionable insights.
  • Excellent communication and presentation skills.
  • A passion for digital marketing and a desire to stay ahead of the curve.

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