Senior Media Strategist

7 days ago


Islamabad, Islamabad, Pakistan GroupM Full time

About GroupM Pakistan

We are a leading global media investment management operation in Pakistan, with a strong presence in the digital space. Our agency values diversity and fosters an inclusive culture, where everyone feels valued and respected. We see major growth opportunities on digital platforms, with over 87 million broadband users and 85 million 3G/4G subscribers.

**Job Description:** As a Director of Media Innovation, you will be responsible for driving media innovation and staying ahead of industry trends. You will leverage your expertise in data analysis and consumer insights to craft impactful media strategies that drive business results for our clients. Your ability to collaborate with internal teams and external partners will ensure seamless execution of media plans.

Key Responsibilities:

  • Drive media innovation and stay ahead of industry trends.
  • Leverage consumer insights, competitive analysis, and data analytics to craft impactful media strategies.
  • Collaborate with internal teams and external partners to ensure seamless execution of media plans.

Requirements:

  • A bachelor's or master's degree from a reputable educational institute.
  • At least 5+ years of experience in a strategy and/or planning function.
  • The ability to work with data to develop insights and recommendations for clients.
  • A collaborative attitude and approach to solving problems.
  • A mastery of your strategic capability, and a basic understanding across other forms of strategy.


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