Visual Storyteller and Digital Content Creator

2 days ago

Islamabad, Islamabad, Pakistan beBee Careers Full time

We are seeking a skilled Video Editor and Graphic Designer to join our team. The ideal candidate will have experience in both video editing and graphic design.

The role requires expertise in branding, typography, and color consistency to ensure our brand identity remains strong across all content.

Key Responsibilities:

  • Social Media & Content Creation:
    • Create platform-specific thumbnails (Instagram - portrait, TikTok - vertical, YouTube - landscape).
    • Design aesthetic and cohesive Instagram grids, highlight covers, and daily stories.
    • Adapt designs for various social media platforms while ensuring brand consistency.
  • Video Editing:
    • Edit engaging short-form videos for TikTok, Instagram Reels, YouTube Shorts, and Facebook Stories.
    • Add motion graphics, transitions, and captions to enhance video content.
    • Optimize video content for ads, organic engagement, and different aspect ratios.
  • Graphic Design & Branding:
    • Ensure all visuals align with TripShepherd's brand guidelines (correct fonts, colors, and styles).
    • Create infographics, video graphics, social media campaigns, Pinterest pins, Google Display Ads, and article graphics.
    • Resize and optimize travel images for different digital platforms.
    • Develop static and animated Google Ads and Meta Ads (videos & static banners).

Additional Preferred Skills include knowledge of web and app UI/UX design, experience in Google Ads adaptation, and understanding of SEO best practices for visual content.

Requirements:

  • Proven experience in social media graphic design and video editing.
  • Proficiency in Adobe Creative Suite or Canva.
  • Strong understanding of branding, typography, and visual storytelling.
  • Ability to adapt content for multiple social media platforms.
  • Excellent eye for aesthetics, layout, and detail.

Preferred Qualification includes experience in the travel and tourism industry, background in marketing, advertising, or digital media, and familiarity with Pinterest, YouTube, and Instagram marketing strategies.

This is an entry-level, full-time position in the Marketing, Public Relations, and Writing/Editing field.

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