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Digital Pricing Strategist
5 days ago
This role involves overseeing the entire pricing lifecycle for promotions, campaigns, bundles, and new digital product launches.
Key Responsibilities:- Prepare financial proposals for B2B digital products and services.
- Evaluate margins, negotiate offers and prepare business cases for B2B customers.
- Conduct regular analysis of market conditions, competitor pricing, and emerging digital trends to ensure alignment with industry standards.
- Work closely with product, marketing, sales, and finance teams to ensure pricing strategies are integrated with overall business goals.
- Oversee the complete pricing lifecycle, from strategy development to execution, ensuring effective launch and ongoing optimization of digital products and services.
- Review and evaluate the pricing aspects of Tenders/RFPs/BIDs related to digital products & services.
- Ensure presentation and delivery of the most appropriate digital pricing, addressing client challenges and aligning with their strategic objectives.
- Adhere to short deadlines and negotiate (if required) with the sales channel.
- Monitor and optimize AI model performance for pricing accuracy and competitiveness.
- Ensure timely submission of proposals to maintain team KPI.
- Bachelor's degree in Business, Marketing, Information Technology, Computer Science, or related field; MBA or equivalent advanced degree highly preferred.
- 2-3 years of experience in pricing, with significant exposure to digital products or technology solution pricing.
- Proven experience in developing AI-based pricing tools or calculators.
- Certification in pricing strategy or financial analysis is a plus.
- Strong understanding of digital ecosystems, including ad-tech, CPaaS, precision marketing, cloud services and related emerging technologies.
- Deep understanding of IoT technologies, machine-to-machine communication, business models and related pricing structures (hardware, connectivity).
- Prompt engineering for pricing applications.
- Understanding of AI model capabilities and limitations.
- Data analysis and visualization.
- Business process automation.
- API integration knowledge.
- Basic understanding of machine learning concepts.
- Self-driven with ability to manage stress.
- Excellent communication and negotiation skills (both verbal & written).
- Strong analytical ability and business acumen.
- Proactive and customer-centric mindset.
- Strong interpersonal skills.
- Knowledge of corporate culture and values.
- Excellent time management.
- Ability to translate complex AI concepts into business solutions.
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