Senior Digital Marketing Specialist

1 week ago

Rawalpindi Cantonment, Pakistan beBee Careers Full time

We are seeking a Digital Marketing Manager with expertise in SEO and graphics design. This role involves executing SEO, social media, and graphics design tasks to establish a lasting digital connection with consumers.

Key Responsibilities:
  • Develop strategic plans to enhance the company's online presence across various social media platforms.
  • Create and launch optimized online advertisements through Google Adwords and other channels.
  • Contribute to SEO efforts by optimizing keywords, images, and content.
  • Design and distribute online newsletters and promotional emails.
  • Generate creative ideas for content marketing and update the website accordingly.
  • Collaborate with designers to improve user experience.
  • Analyze the performance of digital marketing efforts using web analytics tools.
Requirements:
  • Prior experience as a Digital Marketing Executive or similar role is required.
  • Proficiency in digital marketing concepts and best practices is necessary.
  • Experience with B2C social media, Google Adwords, email campaigns, and SEO/SEM is essential.
  • Familiarity with ad serving tools (e.g., DART, Atlas) is a plus.
  • Expert knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.) is required.
  • Creative writing skills are necessary for this role.
  • Analytical mindset and critical thinking are essential for success.
  • Excellent communication and interpersonal skills are required.
  • Bachelor's degree in marketing or a relevant field is preferred.
About the Role:

This Digital Marketing Manager will be responsible for executing SEO, social media, and graphics design tasks to establish a lasting digital connection with consumers. The ideal candidate will have prior experience as a Digital Marketing Executive or similar role and proficiency in digital marketing concepts and best practices.

Skills and Qualifications:
  • Digital marketing expertise
  • SEO and graphics design skills
  • Experience with social media, Google Adwords, and email campaigns
  • Web analytics tool proficiency
  • Creative writing skills
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills

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