Digital Content Strategist

6 days ago


Lahore, Punjab, Pakistan BJS Soft Solution Pvt Ltd Full time
Key Responsibilities
  • Collaborate with the marketing and development teams to understand app features, target audience, and business goals.
  • Conduct in-depth keyword research to identify relevant and high-traffic keywords for our mobile applications.
  • Develop and implement effective ASO strategies to improve app visibility, increase downloads, and drive user engagement.
  • Optimize app metadata, including app titles, descriptions, keywords, and visuals, to enhance search engine rankings on app stores.
  • Monitor and analyze app performance metrics, including downloads, retention rates, and user reviews, to identify areas for improvement.


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