Asst. Brand Director

Taj Corporation is seeking an experienced Asst. Brand Director - Marketing to join our team. In this role, you will be responsible for developing and executing comprehensive marketing strategies that drive business growth and customer engagement.

The ideal candidate will have a proven track record of success in marketing, with expertise in brand management, marketing research, and competitive analysis. You will work closely with cross-functional teams to develop and execute marketing campaigns that meet business objectives.

• Develop and Execute Marketing Strategies: Create and implement comprehensive marketing plans that align with business goals and objectives.
• Manage Brand Positioning: Develop and maintain a clear understanding of the brand's position in the market, identifying opportunities to differentiate and innovate.
• Conduct Market Research: Conduct research to identify trends, opportunities, and challenges in the market, informing marketing strategies and tactics.
• Collaborate with Cross-Functional Teams: Work closely with sales, product, and customer success teams to ensure alignment and coordination of marketing efforts.

• Masters in Marketing: A graduate degree in marketing or a related field is required.
• 7+ Years of Experience: A minimum of 7 years of experience in marketing is required.
• Expertise in Brand Management: Proficiency in brand management tools, including Nielsen, Euromonitor, and Kantar.
• Strong Strategic Thinking: Strong strategic thinking and problem-solving skills are essential for success in this role.