Digital Intelligence Specialist

1 day ago


Lahore, Punjab, Pakistan The British American Tobacco Group Full time

About BAT

BAT is a global company operating in over 180 markets worldwide. Our mission is to reduce the health impact of our business by accelerating innovation in less risky products and reducing harm from combustible cigarettes.

We are committed to building a diverse and inclusive culture that reflects the communities we serve. We believe that our people are the key to our success, and we strive to create an environment where everyone can thrive.

Job Summary

We are seeking a Digital Insights Associate to join our team in Lahore. As a Digital Insights Associate, you will be responsible for providing continuous, objective, and relevant information and analysis to support end-to-end consumer journey evaluations.

Main Responsibilities

  • To provide high-quality data analysis and insights to drive business decisions.
  • To develop and maintain digital analytics frameworks and reports.
  • To collaborate with the Digital Insights team to identify areas for improvement and implement solutions.
  • To contribute to the development of digital marketing strategies and tactics.
  • To stay up-to-date with the latest digital marketing trends and best practices.

Requirements

  • Degree in Marketing, Data Science, or related field.
  • Minimum 2 years' experience in Digital Marketing or Analytics.
  • Proven track record of delivering high-quality data analysis and insights.
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal skills.

Benefits

  • Competitive salary and benefits package.
  • Ongoing training and development opportunities.
  • Opportunity to work with a dynamic and innovative team.
  • Chance to make a real impact on the business.

Why BAT?

We are a leading multinational company with a rich history and a commitment to excellence.

We offer a dynamic and supportive work environment that encourages innovation and creativity.

We value diversity and inclusivity and strive to create a workplace that reflects the communities we serve.



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