Strategic Brand Marketing Manager

2 days ago

Karachi, Sindh, Pakistan beBee Careers Full time
Job Title: Strategic Brand Marketing Manager

We are seeking an experienced marketing professional to manage our brand's creative communication platforms.

The ideal candidate will be responsible for developing and executing advertising, media, consumer, and trade promotions strategies to achieve business objectives.

Main Responsibilities:
  • Develop and execute comprehensive branding strategies across various mediums to drive engagement and build brand recognition.
  • Maintain strong relationships with external agencies to ensure effective brand coverage and communications.
  • Foster cross-branding opportunities to increase brand exposure and profile.
  • Identify and develop key brand associations, affiliations, and ambassadors to support brand positioning and communications.
  • Liaise with the design team to implement visually appealing merchandising strategies.
  • Oversee event management and experiential campaigns to create memorable brand experiences.
  • Design and implement direct marketing initiatives to engage target audiences.
  • Analyze market trends, sales data, competitive landscape, consumer behavior, and product innovations to inform strategic decisions.
Requirements:
  • Proven experience in Telecommunications/Information Technology Marketing with a minimum of 1 year experience.
  • Excellent written and oral communication skills, strong interpersonal, and leadership skills.
  • Proficiency in MS Office Suite and ability to prioritize and multitask effectively.
  • Able to work independently with attention to detail, accuracy, and organization.

This role is ideal for a highly motivated and organized individual who can think strategically and communicate effectively.

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