Creative Brand Identity Designer

2 weeks ago

Lahore, Punjab, Pakistan beBee Careers Full time
Visual Branding Specialist Job Description

SolutionInn is expanding its footprint in the e-commerce space, with a special focus on a new clothing line. We are looking for a talented and driven Visual Branding Specialist to craft compelling visuals that embody our brand identity and captivate our target audience.

Job Responsibilities
  • Develop original artwork, typography, and patterns for T-shirts, hoodies, and other apparel items.
  • Collaborate with product teams to ensure design feasibility and alignment with brand guidelines.
  • Maintain and evolve the visual language of our clothing line, ensuring consistency across all media.
  • Create and update style guides, color palettes, and graphic elements that reflect current fashion trends.
  • Design engaging visuals for social media campaigns, email marketing, and website banners.
  • Produce print-ready files for lookbooks, posters, and packaging collateral.
  • Work with cross-functional teams (Marketing, E-commerce, UX/UI) to conceptualize, iterate, and refine design ideas.
  • Prepare final artwork for digital and print production, including color separations and proper resolution settings.
Key Skills Required
  • Advanced skills in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
  • Familiarity with print production processes (screen printing, sublimation, embroidery).
  • Strong illustration, typography, and layout abilities.
  • Solid understanding of color theory, especially for screen printing and embroidery.
  • Excellent communication and presentation skills for cross-functional collaboration.
  • Ability to balance creativity with time management and project constraints.
Required Qualifications
  • Bachelor's degree (or equivalent) in Graphic Design, Visual Arts, or a related field.
  • Strong online or PDF portfolio showcasing a range of designs (apparel, branding, promotional materials).
  • Familiarity with current design trends, especially within the fashion or retail sector.
Job Experience
  • Minimum of 2+ years of professional graphic design experience.
  • Demonstrated success in fashion/apparel design, or a closely related consumer-facing industry.
  • Proven track record working on brand identity projects and marketing collateral.
Benefits
  • Lunch provided by the company.
  • Opportunity to work on a growing platform with millions of users.
  • Collaborative and innovative work environment with a focus on continuous learning.
  • Opportunities for career growth and professional development.

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