Consumer Data Analyst

9 hours ago


Lahore, Punjab, Pakistan beBee Careers Full time
Job Description

The ideal candidate will have a deep understanding of consumer data analysis and business intelligence principles. They will be responsible for analyzing large datasets to provide actionable insights that drive business decisions.

Key Responsibilities:
  • Analyze backend consumer datasets from various sources, including Salesforce, Marketing Cloud, Magento, Shopify, GA4, and Adobe Analytics.
  • Map and align KPIs and consumer attributes from frontend applications to backend databases or APIs.
  • Apply business rules to raw consumer data to generate performance reports and actionable insights.
  • Collaborate with cross-functional teams (Marketing, Sales, Product, Data Engineering) to provide data-driven recommendations.
Requirements:
  • Bachelor's degree in Computer Science, Data Analytics, Business Intelligence, Marketing Technology, or a related field.
  • 6+ years prior experience working with consumer data in retail, e-commerce, or supply chain sectors.
  • Hands-on experience in SQL or similar querying languages for data manipulation.
  • Strong hands-on experience with Salesforce CRM and Salesforce Marketing Cloud backend datasets and reporting.

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