Digital Media Transformation Leader

16 hours ago

Karachi, Sindh, Pakistan beBee Careers Full time

Job Title: Digital Media Transformation Leader

This is an exciting opportunity to join a dynamic team as a Digital Media Transformation Leader. In this role, you will be responsible for spearheading online full-funnel marketing strategies for paid media.

The ideal candidate will deliver ROI-focused digital plans, build partnerships, and lead capability-building initiatives to shape the future of digital media.

  • Main Responsibilities:
  • Develop and execute paid media strategies to drive digital growth across the full consumer journey.
  • Design, negotiate, and track Joint Business Plans with digital platforms to maximize mutual value and performance.
  • Implement Unilever's social-first framework, focusing on Audience First, Platform First, Content First, and Culture First.
  • Lead end-to-end influencer marketing strategies, from selection to campaign execution.
  • Design brand-wise ROI models for digital media plans and set benchmarks to evaluate campaign performance and impact.
  • Build and nurture partnerships with telcos, OTT players, and emerging media platforms to unlock new opportunities.
  • Manage Unilever's central digital investment plans to ensure optimal allocation and impact.
  • Lead all internal and external audits for digital media to ensure compliance, transparency, and efficiency.
  • Drive media innovation through new formats, platforms, and programs.
  • Enhance precision marketing using cohort-based and data-driven approaches.
Qualifications & Skills:

Experiences & Qualifications:

  • Bachelor's degree required.
  • Holistic brand communication management experience at a large brand or cross-brand leadership experience at an agency.
  • Advertising/Media budget management experience.
  • Experience in driving change and embedding innovation in the business.
  • Experience handling complex stakeholders across matrixed organizations.
  • Experience in data-driven marketing and performance/ecommerce.
  • Exposure to CRM, Mar-Tech, and Ad-Tech platform management.

Skills:

  • Ability to provide decision support on media and data-driven marketing, explaining complex information clearly.
  • Strong collaboration skills for multi-stakeholder projects.
  • Ability to drive innovation in media and data strategies.
  • Problem-solving mindset with agility and adaptability.
  • Strong analytical skills to interpret data insights.
  • Outstanding communication skills.

  • Digital Media Transformation Lead

    10 hours ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Digital Media Transformation Lead - We are looking for a visionary leader to drive our digital media transformation. As a key member of our team, you will be responsible for developing and executing innovative online full-funnel marketing strategies.In this role, you will work closely with our marketing teams to design and implement Joint Business Plans with...

  • Digital Media Transformation Specialist

    3 hours ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Digital Media Transformation - As a Digital Media Transformation Lead, you will play a key role in shaping the future of digital media. You will be responsible for developing and executing innovative online full-funnel marketing strategies that drive digital growth across the full consumer journey.In this role, you will work closely with our marketing teams...

  • Digital Media Leader

    7 days ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Digital Media LeaderWe are seeking a talented Digital Media Leader to lead our digital media team.The ideal candidate will have a minimum of 5+ years of experience in digital media marketing, preferably with a digital media company or software house.The role requires a strong understanding of digital media marketing principles, including SEO, social media...

  • Transformation Leader

    7 days ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    We are looking for an innovative and strategic Social First and Digital Acceleration Lead to drive online full-funnel marketing strategies for paid media.Accelerate Digital GrowthThis role requires a visionary aspiring young leader to deliver fantastic results, engage and collaborate with others, and continually learn and develop their skills.

  • Digital Transformation Leader

    7 days ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Job Title: IT Infrastructure LeadershipWe are seeking an experienced leader to inspire and nurture a team of managers in delivering excellence in everything they do. As our IT Manager, you will be entrusted with the challenge of fostering growth and innovation within our business.The role requires a strategic thinker who can craft and execute robust...

  • Digital Transformation Leader

    20 hours ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    This role offers an exciting opportunity to lead the development of innovative digital media strategies, focusing on precision marketing and platform partnerships.As a key member of the team, you will be responsible for designing and implementing holistic media plans that drive meaningful consumer engagement and business growth. Your expertise in media and...

  • Digital Transformation Leader

    7 days ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    About the OpportunityWe are seeking a talented IT & D professional to join our organization. As a senior manager, you will be responsible for leading a team and driving business growth through strategic initiatives.Team Leadership: You will lead, mentor, and motivate a team of managers, fostering a culture of learning and excellence.Cross-Functional...

  • Digital Acceleration Specialist

    7 days ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    We are seeking a visionary leader to spearhead online full-funnel marketing strategies for paid media.Lead Digital AccelerationThis is an opportunity to lead transformative digital acceleration and shape the future of social-first strategies, precision marketing, and platform partnerships while driving meaningful consumer engagement and business growth.

  • Digital Marketing Leader, Social Media Strategist

    7 days ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Marketing & Media StrategistSocial First and Digital Acceleration Lead Role OverviewThis is an innovative opportunity to spearhead online full-funnel marketing strategies for paid media. As a visionary leader, you will drive consumer engagement, influencer marketing, data-driven marketing, and platform innovations while aligning with our

  • Digital Acceleration Specialist

    7 days ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Digital Transformation Lead">This role requires a visionary and strategic leader to spearhead online full-funnel marketing strategies for paid media. The ideal candidate will drive consumer engagement, influencer marketing, data-driven marketing, and platform innovations while aligning with our