Strategic Marketing Manager

5 days ago


Lahore, Punjab, Pakistan People (Professional Employers Pvt Ltd) Full time

Position Summary

We are seeking an experienced Strategic Marketing Manager to join our team at People (Professional Employers Pvt Ltd). The successful candidate will have a proven track record in developing and executing strategic digital marketing initiatives that drive business growth. Key responsibilities include developing and implementing comprehensive digital marketing strategies, maintaining brand integrity across all digital platforms, and ensuring compliance with regulatory requirements and industry best practices.

Responsibilities:

  • Digital Marketing Strategy:
  • Develop and implement comprehensive digital marketing strategies to drive lead generation and customer acquisition through digital channels.
  • Brand Management:
  • Maintain brand integrity across all digital platforms and marketing initiatives.
  • Conventional Marketing:
  • Collaborate with the marketing team to integrate digital strategies with traditional marketing efforts for cohesive brand messaging.

Requirements:

  • Proven experience in digital marketing with a track record of successful lead generation and conversion.
  • Bachelor's degree in Marketing, Communications, or related field.
  • 4-8 years of proven experience.
  • Strong understanding of current digital marketing concepts, strategy, and best practices.
  • Experience with SEO/SEM, PPC, social media marketing, email campaigns, and content marketing.
  • Excellent analytical skills with proficiency in data analysis and reporting tools.
  • Strong project management and organizational skills.


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