Digital Branding Director

2 days ago

Rawalpindi Cantonment, Pakistan beBeeInfluencer Full time

Brand Leader Role:

Sovereign Express Trade is seeking a highly skilled Brand Manager to lead our digital branding efforts across the UK, Europe, and Middle East markets.

The ideal candidate will develop and implement strategies to enhance brand presence, drive sales, and increase ROI through social media marketing.

  1. Key Responsibilities:
  2. Develop comprehensive social media strategies to increase brand awareness, engagement, and sales.
  3. Manage and maintain brand presence across all digital channels (Facebook, Instagram, YouTube, TikTok, etc.).
  4. Create high-quality content with team (visual, video, and written) for social media platforms, blogs, and websites.
  5. Plan and schedule content using social calendars (Notion, Hootsuite, Sprout Social, or similar tools).
  6. Analyze performance metrics (engagement, reach, conversions) to optimize content and advertising strategies.
  7. Collaborate with cross-functional teams (marketing, sales, design, customer service) to ensure brand consistency.
  8. Stay up-to-date with industry trends, best practices, and emerging technologies.
  9. Manage social media advertising budgets and optimize campaigns for ROI.
  10. Develop and implement influencer partnership strategies.
  11. Establish and maintain relationships with key stakeholders, including social media influencers and content creators.

Requirements:

  • 4+ years of experience in social media marketing, brand management, or digital marketing.
  • Proven track record of success in increasing brand awareness, engagement, and sales through social media.
  • Expertise in social media advertising (Facebook, Instagram, TikTok, YouTube, Google, etc.).
  • Hands-on experience with social media management tools (Metricool, Hootsuite, Buffer, etc.).
  • Strong understanding of content marketing principles and strategies.
  • Excellent content creation skills (concept generation, writing, graphic design, video production).
  • Ability to work independently with minimal supervision.
  • Strong analytical and problem-solving skills.
  • Experience working in the UK, Europe, and Middle East markets.

Preferred Qualifications:

  • Bachelor's degree in Marketing, Communications, or related field.
  • Certification in social media marketing.
  • Knowledge of SEO principles and strategies.
  • Meta Ads experience.

What We Offer:

  • Competitive salary and benefits package.
  • Provident funds.
  • Opportunity for career growth and professional development.
  • Collaborative and dynamic work environment.
  • Paid leaves.
  • Recognition and rewards for outstanding performance.

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