
Digital Marketing Career
7 days ago
The ideal candidate will be a seasoned digital marketing professional with expertise in developing and implementing comprehensive digital marketing campaigns to drive traffic, generate leads, and increase sales.
- Develop and execute integrated digital marketing plans aligned with business objectives and target audience insights.
- Conduct market research and competitive analysis to identify trends, opportunities, and best practices in digital marketing and e-commerce.
- Manage and optimize digital advertising campaigns to maximize return on investment (ROI) and achieve key performance indicators (KPIs).
- Utilize data analytics tools to track and analyze website traffic, user behavior, and campaign performance.
- Develop and implement SEO strategies to improve organic search rankings, increase visibility, and drive qualified traffic to our online presence.
- Create engaging and compelling content for digital channels, including websites, blogs, social media, and email, to attract and retain customers and enhance brand awareness and loyalty.
- Monitor and manage online reputation and customer reviews, responding promptly to feedback and inquiries to maintain a positive brand image.
- Stay updated on industry trends, emerging technologies, and best practices in digital marketing, e-commerce, and consumer behavior, and incorporate new insights into marketing strategies.
- Bachelor's degree in Marketing, Digital Marketing, Communications, or related field.
- Proven experience in digital marketing, with a focus on e-commerce and online retail.
- Demonstrated expertise in developing and implementing digital marketing strategies across multiple channels.
- Proficiency in digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
- Strong analytical skills with the ability to interpret data, draw actionable insights, and make data-driven decisions.
- Excellent written and verbal communication skills, with the ability to create engaging content and communicate effectively with internal teams and external partners.
- Creative thinker with a passion for innovation and problem-solving.
- Detail-oriented with strong project management and organizational skills.
- Ability to work independently and collaboratively in a fast-paced, dynamic environment.
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