Senior SEO Strategist

2 days ago

Lahore, Punjab, Pakistan beBee Careers Full time
Senior SEO Strategist

We are seeking a seasoned and forward-thinking Senior SEO Strategist to drive our medical instruments, surgical instruments, and veterinary products online presence.

About the Role

This is an exceptional opportunity for an experienced SEO professional to develop, implement, and manage comprehensive SEO strategies tailored to the medical industry.

Key Responsibilities:
  • SEO Strategy Development: Develop, implement, and manage comprehensive SEO strategies to increase online visibility and drive traffic to our website.
  • On-Page Optimization: Conduct thorough on-page SEO audits and implement necessary changes to improve website structure, content, and keyword targeting.
  • Off-Page Optimization: Build and execute off-page SEO strategies, including link-building campaigns, partnerships, and content marketing.
  • Technical SEO: Collaborate with the development team to ensure SEO best practices are properly implemented on newly developed code and existing code.
  • Content Strategy: Work closely with the content team to ensure SEO best practices are applied to content creation and content programming.
  • Keyword Research: Conduct extensive keyword research to guide content teams and optimize existing content to increase organic search rankings and drive traffic.
  • Analytics and Reporting: Use SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) to track, analyze, and report on SEO performance and provide actionable insights.
  • Competitor Analysis: Monitor and report on competitors' SEO strategies and performance, and adjust strategies to stay competitive.
Qualifications:
  1. Education: Bachelor's degree in Marketing, Business, IT, or a related field. Advanced degree or relevant certifications preferred.
  2. Experience: At least 7 years of hands-on experience in SEO, preferably within the medical industry.
  3. Technical Skills: Proficiency in SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and other SEO software.
  4. Analytical Skills: Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
  5. Communication Skills: Excellent written and verbal communication skills. Ability to articulate complex concepts to non-technical stakeholders.
  6. Project Management: Strong project management skills with the ability to manage multiple projects and meet deadlines.

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