Online Presence Optimizer

24 hours ago


Lahore, Punjab, Pakistan FTS SOFT Full time

As an Online Presence Optimizer at FTS SOFT, you will play a crucial role in enhancing our online visibility and driving high-value traffic.

About the Job

  1. The successful candidate will be responsible for conducting comprehensive keyword research to identify opportunities for improvement and optimizing on-page and off-page SEO elements to boost organic search rankings.
  2. You will also create engaging and SEO-friendly content, monitor analytics and performance metrics, and provide actionable insights.
  3. Collaboration with the content and marketing teams is essential for seamless integration of digital marketing strategies.
  4. Staying up-to-date with the latest SEO trends and best practices is crucial for success in this role.

Responsibilities

  • Conduct thorough keyword research to identify opportunities for improvement
  • Implement effective SEO strategies to enhance online visibility
  • Create high-quality, SEO-optimized content that resonates with target audiences
  • Analyze performance metrics to inform data-driven decisions
  • Collaborate with cross-functional teams to ensure cohesive digital marketing strategies

Requirements

  • Basic knowledge of SEO tools (e.g., Google Search Console, Google Analytics, SEMrush)
  • Practical experience in Off Page SEO
  • Strong research and analytical skills
  • Excellent written and verbal communication skills
  • Ability to work independently and collaboratively


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