Digital Marketing Strategist

4 days ago


Gujrat, Punjab, Pakistan beBee Careers Full time
Job Overview

The successful candidate will be responsible for driving our digital marketing and SEO initiatives, ensuring brand consistency across all online channels.

Key Responsibilities:
  • Digital Marketing Strategy Development: Create comprehensive digital marketing strategies that align with business objectives.
  • Channel Management: Oversee the management of all digital marketing channels to maintain a unified brand voice.
  • Campaign Development: Design targeted campaigns to foster high levels of customer engagement and interaction.
  • Organic Search Optimization: Optimize search engine rankings through thorough keyword research and analysis.
  • Keyword Research: Conduct regular in-depth keyword research to identify relevant terms and phrases.
  • SEO KPIs: Identify and monitor key SEO performance indicators such as redirects, click-through rates, bounce rates, and more.
  • Reporting: Prepare and present regular reports to stakeholders highlighting campaign successes and areas for improvement.
  • Buyer Persona Identification: Develop a deep understanding of the target audience to inform content creation and marketing strategies.
  • Process Improvement: Identify inefficiencies and implement solutions to optimize workflows and productivity.
  • Collaboration: Work closely with web developers to ensure seamless implementation of SEO best practices.
Requirements:
  1. Experience: 1-3 years of experience in Search Engine Marketing or a related field.
  2. SEO Expertise: Proven success in developing and implementing effective SEO strategies.
  3. Analytical Skills: Ability to analyze data and provide evidence-based recommendations.
  4. Critical Thinking: Strong critical thinking and problem-solving skills to drive results-oriented decision-making.
  5. Team Player: Excellent interpersonal and communication skills to collaborate effectively with cross-functional teams.


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