Content Optimization Manager

2 days ago


Karachi, Sindh, Pakistan Digital Minds Pakistan Full time
About the Role

As a Content Optimization Manager at Digital Minds Pakistan, you will be responsible for developing and implementing content optimization strategies that drive online engagement and conversions.

Key Responsibilities
  1. Conduct thorough website audits to identify areas for improvement.
  2. Develop and implement content optimization plans that align with business objectives.
  3. Analyze website performance and make data-driven recommendations.
  4. Stay up-to-date with the latest content marketing trends and best practices.
  5. Collaborate with cross-functional teams to ensure alignment and effective execution.
  6. Monitor and report on Key Performance Indicators (KPIs) and provide actionable insights.
  7. Presentation of complex data to stakeholders in a clear and concise manner.
  8. Time estimation and project planning for successful delivery.
  9. Client relationship management and expectation setting.
  10. Strategic decision-making and problem-solving.
Requirements
  • Minimum 3+ years of experience in content marketing and optimization.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation skills.
  • Ability to stay up-to-date with industry developments and best practices.
  • Experience with Google Analytics and other web analytics tools.
  • Knowledge of WordPress and other CMS platforms.
  • SEMrush, Majestic SEO, and Keyword Planner expertise.


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