
Digital Optimization Specialist
5 days ago
Company Overview
IBG Consulting is a leading consulting firm providing expert solutions in digital marketing, specializing in search engine optimization (SEO). As an SEO Specialist, you will play a vital role in enhancing our online presence and driving business growth.
Job Description
We are seeking a highly skilled SEO Specialist to join our team. The successful candidate will be responsible for optimizing copy and landing pages for search engine optimization, performing ongoing keyword discovery, expansion, and optimization, and implementing search engine optimization recommendations.
The ideal candidate will possess a proven track record of ranking keywords in top SERPs and have working knowledge of the Middle East market. Proficiency in tools such as SEM Rush, Ahrefs, Spyfu, Google Tag Manager, Google Analytics, and Search Console is mandatory.
Duties and Responsibilities:
- Optimize copy and landing pages for search engine optimization
- Perform ongoing keyword discovery, expansion, and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
Required Skills and Qualifications
To succeed in this role, you must possess excellent analytical skills, strong technical knowledge of SEO principles, and the ability to work effectively in a team environment.
The ideal candidate will have at least 5 years of experience in on-page and off-page optimization and a proven track record of success in similar roles.
Benefits
As an SEO Specialist at IBG Consulting, you can expect a challenging and rewarding career path, opportunities for professional growth, and a competitive compensation package.
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