Senior Digital Campaign Specialist

5 hours ago

Hyderabad City Taluka, Pakistan beBeeDigital Full time
Regional Digital Campaign Expert

Are you a seasoned professional in digital campaign planning and management? Do you have a strong background in project management and the Life Science industry? We're looking for a highly skilled individual to join our team as a Regional Digital Campaign Expert.

This role requires a senior expert who can plan, execute, and measure omnichannel digital campaigns. You'll be responsible for managing team capacity, reviewing workload, and ensuring adherence to plans. Your knowledge of the Life Science industry will enable you to ensure global campaigns are strategically aligned and adaptable to evolving needs.

Key Responsibilities:

  • Establish and maintain key relationships with stakeholders across global disease area networks.
  • Plan, execute, and measure omnichannel digital campaigns; manage team capacity, review workload, and ensure adherence to plans.
  • Utilize Life Science industry knowledge to ensure global campaigns are strategically aligned and adaptable.
  • Collaborate with Global Digital Campaign Experts on content calendars, provide feedback, and aggregate input for future cycles.
  • Coordinate production of assets for regional digital campaigns; manage asset creation, quality, and brand consistency.
  • Track localization and adoption of content across affiliates; forecast demand, schedule content creation and reuse, and manage content calendars.
  • Provide recommendations for KPIs and metrics across customer journey touchpoints; pilot new content services and support continuous improvement in digital campaigns.

Requirements:

  • Bachelor's degree in Marketing, Business, Life Sciences, or a related field; advanced degree preferred.
  • At least 8+ years of experience in digital campaign planning, management, digital strategy, or related roles
  • Working with people without direct supervision in a team of minimum 5
  • Proven track record in building and maintaining strategic relationships with global stakeholders and managing strategic level discussions.
  • Deep understanding of the Life Science industry, including regulatory and compliance aspects.
  • Strong analytical skills with experience in forecasting demand, managing digital campaigns
  • Demonstrated ability to lead and adapt omnichannel campaigns to meet changing needs.
  • Exceptional communication and leadership skills, with experience in managing expectations and coordinating with global teams and external agencies.
  • Strong problem-solving abilities and adaptability in dynamic environments.
  • High level of strategic thinking with a focus on long-term goals and outcomes.
  • Excellent interpersonal skills with a talent for influencing and negotiating with diverse stakeholders.
  • Effective team leadership and mentoring capabilities, fostering collaboration and professional growth.
  • Understanding of Email marketing, content marketing and content production in Life Sciences
  • Good understanding of campaign metrics
  • Highly organized and, detail- and process-oriented, multi-tasker and used to agile ways of working
  • Excellent communication and presentation skills
  • Comfortable with experimentation and ambiguity

About Us:

We're a leading healthcare company dedicated to advancing science and improving patient outcomes. With over 100,000 employees worldwide, we're committed to innovation and excellence in all that we do. Join us in our mission to create a healthier future for generations to come.

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