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2 days ago
You will be the chief architect of our online communication strategy, responsible for developing and executing the content plan for our core website and consumer-facing interfaces.
Key Responsibilities:- Create innovative products and feature sets for our core website.
- Prioritize and manage the development of new products and features to drive user engagement.
- Author high-quality content such as blog posts, articles, podcasts, videos, and community materials that inform and engage users.
- Collaborate with cross-functional teams to develop product functionality and ensure seamless user experiences.
- Solve customer issues and maximize user satisfaction in conjunction with customer support through effective issue escalation and resolution.
- Conduct customer research to inform product decisions and improve overall user experience.
- Develop product positioning and marketing plans that effectively communicate the value proposition to target audiences.
- Analyze and report on product success metrics, identifying areas for improvement and opportunities for growth.
- Transfer critical information to relevant departments for timely response and resolution.
- Identify and leverage user-generated content to enhance the user experience and build brand loyalty.
- Establish and track key performance indicators (KPIs) monthly, providing actionable recommendations for improvement.
- Proactively escalate issues and opportunities to the executive team for informed decision-making.Requirements:
- Bachelor's degree in Business Administration or Computer Science, preferably with a focus on digital media or marketing.
- At least 1 year of experience in online marketing, with a proven track record of driving user engagement and conversion.
- Excellent written and verbal communication skills, with the ability to articulate complex ideas simply and effectively.
- Strong analytical, organizational, and problem-solving skills, with the ability to prioritize tasks and manage multiple projects simultaneously.
- Ability to work collaboratively across multiple departments to achieve common goals and objectives.
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