Strategic Marketing Director

7 days ago


Rawalpindi Cantonment, Pakistan beBee Careers Full time

The role of this position is to oversee the development and execution of creative strategies, marketing campaigns and advertising initiatives.

Key Responsibilities
  1. Develop a comprehensive annual marketing plan that aligns with business objectives, including managing the creation and distribution of marketing materials, collaborating with the sales department to develop sales tools and other services as required.
  2. Manage the creative process for direct mail, advertising and online marketing campaigns, overseeing the execution of direct mail and online marketing campaigns.
  3. Lead the development and implementation of sales materials, creating and managing website content to engage target audiences, collaborating with cross-functional teams to understand market trends and identify opportunities.
  4. Manage the production and distribution of marketing materials, analyzing and tracking lead and sales conversions, evaluating the effectiveness of all marketing campaigns.
Job Requirements
  • Operational Excellence: Demonstrate discipline and rigor in executing marketing plans and tactics, optimizing marketing processes, tools and systems to ensure timely delivery of marketing programs and materials.
  • Problem Solving: Analyze complex concepts and situations in a rapidly changing business environment, digging deeper to find root causes of issues and use logical methods to find effective solutions.
  • Decision Making: Make informed decisions by weighing the implications of different courses of action.


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