Digital Marketing Specialist

1 day ago

Karachi, Sindh, Pakistan beBee Careers Full time
Job Title: Digital Marketing Specialist

We are seeking a highly skilled and experienced Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies that drive business growth and revenue.

Key Responsibilities:

  • Keyword Research: Conduct thorough keyword research to identify relevant keywords and phrases that align with our brand and target audience.
  • Ad Creation: Develop and create engaging ads that capture the attention of our target audience and drive conversions.
  • Campaign Management: Manage and optimize ongoing campaigns to ensure maximum ROI and improve campaign performance.
  • Budget Management: Collaborate with stakeholders to allocate budget effectively and ensure optimal resource utilization.
  • Bid Management: Analyze and adjust bids to ensure optimal ad placement and performance.
  • Performance Analysis: Monitor and analyze campaign performance using data-driven insights to inform decision-making.
  • Reporting: Provide regular reporting on campaign performance to stakeholders.
  • Competitor Analysis: Conduct competitor analysis to stay ahead of the competition and identify areas for improvement.
  • Conversion Tracking: Set up and track conversion goals to measure campaign effectiveness.

Required Skills and Qualifications:

  • Proven experience in digital marketing with a strong portfolio showcasing successful campaigns and outcomes.
  • Proficiency in digital marketing tools and platforms such as Google Ads, Google Analytics, social media management tools.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Strong analytical skills and the ability to interpret data to drive decisions.
  • Highly organized, with the ability to manage multiple tasks and deadlines effectively.
  • Up-to-date knowledge of digital marketing trends and best practices.

Benefits:

We offer a competitive salary and benefits package, including opportunities for professional growth and development.

Others:

This is an exciting opportunity to work with a dynamic team and contribute to the success of our organization.

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