
Outreach Campaign Specialist
1 week ago
Job Title: Outreach Campaign Specialist
Job Description:
We are seeking an experienced Outreach Campaign Specialist to help develop and execute high-quality cold email outreach strategies. The ideal candidate will have hands-on experience with email automation tools, lead generation strategies, and CRM platforms.
Key Responsibilities:
- Develop and execute high-quality cold email outreach strategies.
- Craft compelling, personalized email templates to maximize response rates.
- Manage email sequences and automation using tools like Instinctively, Apollo.io, and other CRM systems.
Lead Generation & Prospecting:
- Identify and research prospects using platforms such as Apollo.io, LinkedIn, and industry-specific databases.
- Manage and grow the list of potential leads.
Email Deliverability & Domain Management:
- Ensure email deliverability by managing warm-up strategies for domains.
- Monitor sender reputation and take proactive steps to avoid being marked as spam.
Reporting & Analytics:
- Track and report on the performance of cold email campaigns (open rates, click-through rates, response rates, etc.).
- Analyze campaign data and provide actionable insights for optimization.
Lead Nurturing & CRM Management:
- Manage leads and prospects in CRM platforms like Salesforce or GoHighLevel.
- Follow up with leads at different stages of the sales funnel to increase conversion rates.
Qualifications:
- Proven experience in lead generation, especially through cold email outreach.
- Hands-on experience with email automation tools (e.g., Instinctively, Apollo.io, Salesforce, GoHighLevel).
- Familiarity with email deliverability practices and domain management.
- Ability to analyze data and use insights to refine and improve outreach efforts.
- Strong communication and organizational skills.
Benefits:
- Competitive salary based on experience.
- Performance-based incentives.
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