
BAT Digital Business Leader
5 days ago
About the Role:
This is an exciting opportunity to work closely with external partners to develop and implement a comprehensive digital commerce strategy that drives revenue growth and optimises operations. You will be responsible for creating and executing strategies to maximise online sales on partner platforms, achieving revenue and ROI targets.
Your Key Responsibilities:
- Developing Digital Commerce Strategy: Work closely with external partners to develop and implement a comprehensive digital commerce strategy that drives revenue growth and optimises operations.
- Maximising Online Sales: Create and execute strategies to maximise online sales on partner platforms, achieving revenue and ROI targets.
- Last Mile Fulfilment: Coordinate with the Trade Team and external vendors to manage last mile fulfilment efficiently.
- B2B E-Commerce Partnerships: Build and maintain strong relationships with B2B E-Commerce partners to develop joint business plans and increase sales volume.
- Sales Data Analysis: Analyse sales data and identify growth opportunities by tracking Key Performance Indicators and driving operational optimisation.
- Cross-Functional Collaboration: Liaise with cross-functional teams to ensure campaign execution timelines are met.
- Omnichannel Strategy: Develop an omni-channel strategy to onboard new accounts, retain existing accounts and grow the entire channel.
Required Skills and Qualifications:
- Digital Commerce Experience: 4+ years of experience in the Digital Commerce space, preferably from the FMCG or E-Commerce Industry.
- Education: Bachelor's degree (minimum) in Marketing or relevant field.
- Marketing Campaign Creation: Experience in marketing campaign creation, management and execution.
- Key-Account Management: Key-account management and joint business planning expertise.
- Leadership and Development: Ability to empower, mentor and develop people.
- Relationship Building: Developing and managing relationships with customers, suppliers and commercial partners.
What We Offer:
- Market-Leading Annual Performance Bonus: Subject to eligibility.
- Diverse Benefits: Health plans, work-life balance initiatives, transportation support and flexible holiday plans with additional incentives.
- Opportunities for Advancement: Internal advancement, career progression and leadership development through online learning platforms and personalised growth programs.
- Transformative Environment: Continuous improvement within a transformative environment, preparing for ongoing changes.
Why Join Us?
We champion collaboration, inclusion and partnership as core values, fostering an environment where everyone can thrive, regardless of background or perspectives.
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