Digital Marketing Executive
1 day ago
We are seeking a highly skilled and strategic Digital Marketing Specialist to drive our digital marketing efforts forward.
Key Responsibilities:- Develop, implement, and execute comprehensive digital marketing strategies that align with our business objectives.
- Lead content marketing initiatives to promote our brand and coordinate subsidiary brand executions to ensure seamless alignment.
- Create and execute engaging content campaigns to drive website traffic, engagement, and leads for sales and customer retention.
- Maintain a strong brand publisher mindset to craft audience-focused content that optimizes the path to conversion and enhances brand equity.
The ideal candidate will collaborate closely with cross-functional teams to develop an effective content marketing strategy and editorial plan. They will ensure all editorial content meets high standards of SEO, is well-structured, and aligns with our brand identity and tone through editorial governance.
Additional Tasks:- Design and manage an annual editorial calendar and oversee workflow organization.
- Manage digital content channels and social media platforms, including email and newsletters.
- Apply best practices on social media channels and select content strategies accordingly.
- Analyze and optimize content performance regularly.
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