Digital Advertising Strategist

3 days ago

Gujrat, Punjab, Pakistan beBeeStrategy Full time 800,000 - 1,200,000

About the Role

We are seeking a Digital Advertising Strategist to join our team.

Job Summary:

As a data-driven individual with a proven track record of creating and managing successful paid media campaigns, you will be responsible for planning, implementing, and optimizing digital advertising campaigns across Google Ads and Facebook Ads platforms.

Main Responsibilities:

  • Develop and execute digital advertising strategies that drive results.
  • Conduct thorough keyword research and audience analysis to inform campaign targeting.
  • Create compelling ad copies and creatives that align with client goals and brand messaging.
  • Set up and manage PPC campaigns, monitor performance, and optimize for maximum ROI.
  • Analyse campaign data and provide insights and recommendations for continuous improvement.
  • Stay up-to-date with industry trends, algorithm changes, and best practices to ensure campaign success.

Requirements:

  • 4+ years of hands-on experience in managing Google Ads and Facebook Ads campaigns.
  • Bachelor's degree in Marketing, Advertising, Communications, or a related field.
  • Proficient in using advertising platforms, including Google Ads and Facebook Business Manager.
  • Strong analytical skills and the ability to interpret data to drive strategic decisions.
  • Excellent communication skills, both written and verbal. Google Ads and Facebook Ads certifications are a plus.
  • Familiarity with other digital advertising platforms (LinkedIn, Twitter, etc.) is a bonus.

What We Offer:

A dynamic work environment with opportunities for growth and development.

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