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Digital Marketing Strategist
1 week ago
**Job Overview**
We are seeking a highly skilled Digital Marketing Strategist to join our team at Leading Edge. As a key member of our digital marketing team, you will be responsible for developing and implementing effective SEO strategies to drive organic traffic and improve search engine rankings for our clients.
The ideal candidate will have a strong background in search engine optimization and a proven track record of driving organic traffic and improving search engine rankings for websites. You will be responsible for conducting keyword research and analysis to identify opportunities for optimization, performing on-page and off-page optimization activities, including content optimization, link building, and technical SEO.
You will also be responsible for monitoring and analyzing website performance using Google Analytics and other SEO tools, creating and presenting regular reports on website performance and SEO efforts to clients, and staying up-to-date with the latest SEO trends, algorithm updates, and industry developments.
To succeed in this role, you will need to have excellent analytical, problem-solving, and decision-making skills, as well as strong communication and interpersonal skills. You will be working independently and managing multiple projects simultaneously, so the ability to prioritize tasks and manage your time effectively is essential.
We offer a competitive salary and benefits package, professional development and growth opportunities, a dynamic and collaborative work environment, and the opportunity to work with a diverse range of clients and industries. If you are a results-driven SEO professional with a passion for digital marketing, we want to hear from you.
Key Responsibilities:
- Develop and implement SEO strategies to improve website rankings and drive organic traffic for clients
- Conduct keyword research and analysis to identify opportunities for optimization
- Perform on-page and off-page optimization activities, including content optimization, link building, and technical SEO
- Monitor and analyze website performance using Google Analytics and other SEO tools
- Create and present regular reports on website performance and SEO efforts to clients
- Stay up-to-date with the latest SEO trends, algorithm updates, and industry developments
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field
- 3+ years of experience in SEO, preferably in an agency setting
- Proven track record of improving search engine rankings and driving organic traffic for websites
- Strong understanding of SEO principles, techniques, and best practices
- Experience with SEO tools such as Google Analytics, SEMrush, and Ahrefs
Estimated Salary: $80,000 - $110,000 per year
