Director of Digital Marketing Strategy

6 days ago


Gujranwala, Punjab, Pakistan beBeeDigitalMarketing Full time 900,000 - 1,200,000
Marketing Innovation Leader

A dynamic organization seeks an innovative Marketing Innovation Leader to spearhead its marketing division.

Key Responsibilities:

  • Develop comprehensive marketing strategies to promote products and drive website traffic.
  • Explore diverse acquisition channels, including Pay Per Click Campaigns, Social Media Interventions, Lead generation campaigns, SEM/SEO, YouTube, Email, and Social media and display advertising campaigns.
  • Create engaging content for the company's website and blogs.
  • Manage campaign performance metrics and optimize results.
  • Enhance conversion rates and website traffic through data-driven insights.

Job Requirements:

  • Bachelor's degree in Business Administration (BBA), Master's degree in Business Administration (MBA), or Master's degree in Science (MS) in marketing.
  • Advanced qualification in Social Media Management related disciplines is a plus.
  • Minimum 3-5 years of experience in social media marketing.
  • Potential and attitude to learn new developments.
  • Proven track record in identifying target audiences and devising effective marketing campaigns.
  • Solid knowledge of website analytics tools (e.g., Google Analytics).
  • Experience in setting up and optimizing Google Adwords campaigns.


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