Innovative Marketing Leader

1 day ago

Karachi, Sindh, Pakistan beBee Careers Full time

**Job Title:** Senior Marketing Strategist

As a highly experienced and visionary leader, you will be responsible for developing innovative marketing campaigns that drive business growth. With a strong background in branding, storytelling, and digital content creation, you will lead and inspire our creative team to produce compelling and impactful work.

About the Role:

  • Lead and manage a cross-functional team of graphic designers, copywriters, social-media experts, photographers/videographers, and project managers in the strategic development of messaging and deliverables.
  • Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, and production artists.
  • Conduct brainstorming sessions with the creative team, maintaining strategic thinking to develop innovative and actionable initiatives.
  • Review and approve art and copy developed by the team, ensuring that deliverables effectively address marketing goals and challenges.
  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences.
  • Oversee the presentation of final concepts and obtain approvals for deliverables.
  • Lead and review the work of the creative teams for all web, print, and digital marketing collateral.
  • Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology.

Requirements:

  • Ten years of relevant experience, with five or more years as a creative director in an agency or corporate setting.
  • Bachelor's degree (or equivalent) in marketing or business.
  • Experience in creating integrated content across all marketing channels: digital, social media, paid media, mobile, offline, and print.
  • Proven ability to develop successful concepts.
  • Proficiency in leading a team of diverse, talented creatives.
  • Strong creative vision, with an eye on business objectives.

Key Skills:

  • Experience in creating marketing/advertising campaigns.
  • Ability to develop successful concepts.
  • Proficiency in leading a team of diverse, talented creatives.

Working Conditions:

The ideal candidate will have a strong background in marketing and a proven track record of success. A bachelor's degree in marketing or business is required, along with ten years of relevant experience, including five or more years as a creative director. The successful candidate will have excellent leadership skills, a strong creative vision, and the ability to develop successful concepts. If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.

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