Digital Marketing Lead

3 days ago


Islamabad, Islamabad, Pakistan Star Marketing (Pvt.) Ltd. Full time
Social Media Marketing Role at Star Marketing

We are looking for a skilled Social Media Marketing Manager to administer our social media accounts and develop a comprehensive strategy to increase brand awareness and engagement.

Key Responsibilities:

  1. Create captivating content (text and video) via social media platforms on a daily basis that meets customer standards.
  2. Develop and deliver social media optimization (SMO) strategies to improve online presence.
  3. Research opportunities for new social media marketing platforms and adapt current processes to fit clients' needs.
  4. Generate leads from social media through CRM systems.
  5. Stay informed about current market and social media trends.
  6. Design and implement a social media strategy to align with business goals.
  7. Monitor SEO and web traffic metrics.
  8. Collaborate with other teams, such as marketing, sales, and customer service to ensure brand consistency.
Job Specifications
  1. Strong technical and data analysis skills.
  2. Total understanding of social media marketing tools and how to create and manage content across all relevant channels.
  3. In-depth knowledge and understanding of social media platforms (Facebook, YouTube, Twitter, Instagram, etc.).
  4. Ability to lead a team, track individual performance, and delegate tasks.
  5. Deliver creative content (text, image, and video).
  6. Solid knowledge of SEO, keyword research, and Google Analytics.
  7. Familiarity with web design.
  8. Analytical and multitasking skills.
  9. Experience in content management is required.
  10. Graduation in Marketing or relevant field.


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