Strategic Media Planner

24 hours ago


Lahore, Punjab, Pakistan beBee Careers Full time

Become a Digital Media Strategist and Drive Business Growth

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We're seeking an experienced Media Buyer to join our team and drive business growth through strategic media buying. The ideal candidate will have a strong understanding of the digital advertising ecosystem and be able to develop and execute effective media buying strategies.

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Your Key Responsibilities:

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  • Develop and execute media buying strategies that align with marketing objectives and maximize ROI.\
  • Collaborate with cross-functional teams to deliver successful campaigns.\
  • Monitor, analyze, and report on campaign performance to identify areas for improvement.\
  • Stay up-to-date with industry trends and emerging media buying technologies.\
  • Build strong relationships with media partners to drive successful partnerships.\
  • Implement comprehensive quality control processes to ensure campaign delivery and execution meet high standards.\
  • Maintain accurate and detailed records of campaign performance and media spend.\
  • Foster a proactive, results-oriented attitude with a passion for achieving and exceeding targets.\
  • Minimum 2+ years of demonstrable agency working experience as a Media Buyer.\
  • A deep understanding of the digital advertising ecosystem and media buying models (CPM, CPC, CPA, etc.).\
  • Hands-on expertise with leading media buying platforms and tools (e.g., Google Ads, Meta Ads, TikTok Ads, Snapchat Ads).\
  • Exceptional negotiation, communication, and interpersonal skills.\
  • A strong analytical mindset with a proven ability to interpret data and drive data-informed decisions.\
  • Excellent organizational and project management skills.\
  • Strong working experience with the Fashion and apparel niche

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