Digital Marketing Specialist for ASO

1 week ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

About the Role

This role involves developing and executing comprehensive marketing strategies for mobile apps, focusing on ASO, Google Ads, and iOS/Apple Search Ads. The ideal candidate will have a deep understanding of consumer behavior and market trends.

Main Responsibilities:

  1. Create and manage ad campaigns across multiple platforms, including Google Ads and Apple Search Ads.
  2. Conduct thorough analyses of app performance using tools like Sensor Tower and App Annie.
  3. Develop and implement SEO strategies to improve app visibility in search results.
  4. Work closely with the development team to ensure seamless integration of marketing efforts with app updates.
  5. Maintain up-to-date knowledge of industry trends and best practices in digital marketing.

Skills and Qualifications:

  • Proven track record of success in mobile app marketing, with at least 4 years of experience.
  • Master's degree in Marketing or a related field.
  • Excellent communication and project management skills.


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