Head of Digital Products

2 days ago


Lahore, Punjab, Pakistan PakWheels Full time
Job Description:

We're looking for an experienced Product Lead to join our team at PakWheels.com. As a key member of our digital product team, you will be responsible for driving growth by delivering a great user experience for our consumer product.

Your primary focus will be on driving the execution of all processes in the product life cycle, including product and market research, competitor analysis, planning, positioning, requirements, and roadmap development.

You will work closely with our engineering, production, marketing, and sales teams to develop and launch new products, ensuring that they meet the needs of our customers and align with our business goals.

In addition to your technical expertise, you will need to have excellent communication and interpersonal skills, with the ability to convey complex product strategies to both technical and non-technical stakeholders.

If you have a passion for product development and a proven track record of delivering successful product launches, we'd love to hear from you

Key Responsibilities:
  • Drive the execution of all processes in the product life cycle.
  • Translate product strategy into detailed requirements for prototyping and final development.
  • Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI.
  • Analyze market data to develop sales strategies and define product objectives for effective marketing communications.
  • Collaborate closely with engineering, production, marketing, and sales teams in the development, QA, and release of products.
  • Develop product positioning and messaging that differentiates PakWheels.com across primary market segments.


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