Brand Strategist

20 hours ago


Lahore, Punjab, Pakistan beBeeGrowth Full time 900,000 - 1,200,000

We are seeking a skilled Brand Strategist to support the development and execution of innovative brand strategies.

Job Description
  • You will assist in crafting and executing brand campaigns and marketing strategies to elevate our position across target segments
  • Conduct market research, trend analysis, and competitive benchmarking to identify growth opportunities and drive differentiation

Key Responsibilities include:

  • Managing end-to-end rollout: teasers, launch posts, in-app comms, PR coverage
  • Driving creation of branded content calendars for LinkedIn, Meta and YouTube
  • Co-developing and executing 360° brand campaigns (awareness, acquisition, retention)
  • Suggesting improvements in messaging, design or campaigns during brand audits
  • Collaborating with cross-functional teams (product, partnerships, marketing, design) to align brand messaging
Required Skills and Qualifications
  • 2-3 years in brand management or consumer marketing
  • Strong grasp of brand identity, storytelling and positioning
  • Experience handling campaigns with agencies or vendors
Why This Opportunity is Right for You
  • Lead the digital growth engine of a fast-scaling EMI wallet brand
  • Opportunity to combine brand storytelling with measurable performance impact
  • Be part of an innovation-driven fintech team shaping financial inclusion and digital payments

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