Digital Marketing Specialist

2 weeks ago

Karachi, Sindh, Pakistan beBeeDigitalMarketing Full time 70,000 - 110,000
Digital Marketing Expert

We're seeking a skilled digital marketing executive to drive lead generation for clients. This role requires working during Eastern Standard Time (EST) hours, which will be night shift in Pakistan.

The ideal candidate will have a minimum of 4 years of experience in digital marketing, with expertise in SEO, PPC, and social media. They should also have past experience with international campaigns.

  • Develop and execute performance-driven SEO & PPC campaigns to drive client results.
  • Manage PPC campaigns across various platforms (such as Google Ads, Facebook Ads), ensuring effective keyword research, ad creation, and performance monitoring.
  • Strategize and execute compelling social media marketing campaigns across different platforms (Facebook, Instagram, LinkedIn, TikTok).
  • Optimize ad creatives and landing pages. Monitor campaign performance and provide actionable insights.
  • Plan, create, and manage high-quality content for social media channels that aligns with client needs and resonates with their target audience.
  • Conduct A/B testing to refine marketing campaigns, aiming to increase client ROI.
  • Adapt strategies promptly to changes in platform algorithms and market trends.
  • Analyze and report on the performance of digital marketing campaigns, adjusting strategies as needed for optimal results.
  • Collaborate with team members to maximize the impact of digital marketing efforts, ensuring a cohesive approach.
  • Keep abreast of the latest trends in SEO, PPC, and social media marketing.

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